Most people read newspapers in the morning while eating breakfast or shortly after arriving at work. If you just read the comics, those are available all day and you can read them at your leisure. This comic takes a different view if you read it in the morning ("It's 8 o'clock in the morning. Why do you care what's for dinner this early in the morning, you poor man's Billy Keane?") than in the evening ("It is almost dinner time. I wonder what I'm having for dinner.").
But I think we can all agree that Brutus is not the chef in this scenario. He's more like a waiter because he's bringing the food to you.
